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The new pack design adds a pinch of festivity to familiar and well-loved images by using a snow globe, an object synonymous with the festive season. Beth Minch, Marketing Manager of Tyrrells says: “Tyrrells is the perfect premium snack to share with family and friends over the festive season, with taste and quality at the heart of the Tyrrells offering. Our quintessentially British crisps range is perfect for any premium sharing occasion, with many shoppers looking to trade up over the…

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